Back to basics

Let’s get back to basics for a second.

A business, at its core, is a system.

A system is a set of multiple parts, moving together, consistently in the same way, to create a product or service, and hand it out to people who need it or will benefit from it.

It is that simple.

Money is the fuel. People are what make it run: through ideas, talents, actions, hands, and words.

We are the eyes, and the brain (think: vision and leadership). And like our brains, we need both sides to function fully. As business owners (and, frankly human beings) we tend to be one side or another — left brain or right.

Which is why we need another “brain” in it with us, whether that be our spouse, a business partner, a coach/advisor, or a combination of all of them.

We like to make it more complicated than it is.

(And yes, it does get complex.)

So when we get wrapped up in the fog of confusion and overwhelm, it’s good to go back to square one.

Here’s how:

1. Our business is here to deliver a value. First, focus on the value we’re creating.

2. Remember what makes it work. (Hint: it is always people.)

3. Remember what makes the people work: processes designed for them (not the other way around) that help them focus their time genius on what they do, and how they do it, best.

This includes us.

We set the pace and attitude and clarity and energy and focus for our business. So if it’s not paced, clear, energetic or focused, well, …guess what that means.

It begins with us. We are square one.